While the brand doesn't give a set list of seltzers, there is a picture of 12 seltzers on its website that shows a number of popular options.
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"Hard Seltzers ran so we could fly," the caption read.
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Smirnoff Spiked Sparkling Seltzers comes in fruit and rosé flavors.
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White Claw Hard Seltzers come in at least five flavors.
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"Hard Seltzers ran so we could fly," the caption reads.
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The following year, White Claw's hard seltzers took the lead.
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We drink a couple of hard seltzers (unpopular opinion: Smirnoff Seltzers are better than White Claw) on her roof which has an amazing view of D.C., and then venture down to a street festival.
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In the parable of status seltzers, LaCroix is the processed past.
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I was introduced to hard seltzers and just fell in love.
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This week, Natural Light and PBR announced their own hard seltzers.
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Spiked seltzers like White Claw and Truly went viral in 2019.
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These days, it's in everything — seltzers, lotions, lattes, and dog treats.
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Today, the grocery chain announced the release of Seltzers With A Splash.
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The start of the trend Hard seltzers hit the scene in 2016.
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That's right, we're about to replace our hard seltzers with hard cider.
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"The refreshment characteristics of seltzers perfectly match Corona refreshment DNA," he said.
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There's also spiked seltzers from Smirnoff, Two Roads Brewing and other smaller companies.
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From face masks and bath bombs to lattes and seltzers, CBD is everywhere.
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Just lean into it, like falling asleep on the beach after two spiked seltzers.
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Stronger Seltzer's higher alcohol content — 8% ABV — sets it apart from other hard seltzers.
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Some might even claim that White Claw is the Coca-Cola of hard seltzers.
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Soda consumption is on the decline these days, unless you're talking faux-fancy seltzers.
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"Hard Seltzers ran so we could fly," is how the brand announced this concoction.
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PBR and Natural Light also rolled out hard seltzers with higher alcohol content this week.
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Spiked seltzers like White Claw boast a gluten-free base and accessible flavor for beginning drinkers.
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Compared to that of hard seltzers, the flavor of Wandering Whistler is softer and more fragrant.
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Constellation Brands also said it plans to launch a line of Corona hard seltzers this spring.
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Last year, Platform Beer Company, which brews at five locations across Ohio, began testing hard seltzers.
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Seltzers are a subset of sparkling waters: plain water that gets its bubbles from carbon dioxide (CO2100).
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Other seltzers may tout their slim cans (so chic!), low alcohol levels (you can party all day
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Of all the hard seltzers, Wild Basin was the one the group was the most vocal about.
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The firm, which tracks alcohol trends, found that cider and hard seltzers are taking share from beer.
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For me, these seltzers taste very similar to other brands, including my usual go-to, White Claw.
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Hot girl summer has come and gone, and we enjoyed plenty of spiked seltzers along the way.
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Molson Coors is taking a healthy-ish approach to Vizzy to differentiate it from other spiked seltzers.
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But the question of whether or not spiked seltzers are "healthier" is a little more nuanced and complex.
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Suddenly, we're swimming in a shoppable sea of everything from canned cocktails to hard seltzers, ciders, and wine.
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Apparently drinking is totally legal on the train, so I bring a couple hard seltzers for the ride.
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"Four Loko took to social media to tease the concept, writing "Hard Seltzers ran so we could fly.
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Here's a round-up of some of the best spiked seltzers on the market, ranked by alcohol content.
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I get two hard seltzers ($229), and we dance and sing to "Creep" and "Waterfalls" like it's 1994.
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The drink is similar to other spiked seltzers on the market in terms of ingredients, nutrition and flavors.
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Plenty of other alcohol companies have their own spiked seltzers, too, including Smirnoff and Two Roads Brewing Company.
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In the past week, Natural Light, PBR, and Four Loko have all announced plans to roll out hard seltzers.
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Spiked seltzers have been around for a while, but they became the unofficial drink of the summer in 2019.
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Americans' drinking tastes have shifted away from sugary soda to healthier options like flavored seltzers, as well as kombucha.
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I mentally tally up the drinks I had: one glass of wine, one margarita, one paloma, two hard seltzers.
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With about 130 calories and 6% alcohol by volume, it's also more alcoholic and caloric than other hard seltzers.
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Last year, his wife, Caroline, started buying alcoholic seltzers as convenient stand-ins for her favorite gin and tonic.
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Consumers are increasingly shunning beer and instead drinking wine, spirits and hard seltzers, which they perceive as healthier than beer.
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Meanwhile, the increasing popularity of hard seltzers also has more and more giant companies looking to jump into the market.
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The hard seltzers also boast fewer carbohydrates, with each of those three leading brands coming with two grams of carbs.
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Hard seltzers can also provide a gluten-free alternative to traditional beers brewed with barley and wheat that contain gluten.
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I get an orange yerba mate, a peanut butter chocolate chip Lara Bar, and some tangerine lemongrass seltzers for my office.
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AB InBev exec John Blood revealed Budweiser&aposs parent company&aposs plan to take on White Claw and other trendy seltzers.
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I guess if I have to choose between equally-priced seltzers, I'll take the one that's got "adaptogens" in it. Whatever.
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And while flavored malt beverages are typically made with barley, spiked seltzers generally get their alcohol content from fermented cane sugar.
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Murray says this has caused the stigma around lighter beers and spiked seltzers to wane even among craft beer industry folks.
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LaCroix, the line of flavored seltzers introduced by a Wisconsin-based brewing company in 1981 and acquired by National Beverage Corp.
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At 8% alcohol by volume, Stronger Seltzer sets itself apart from other hard seltzers, which are generally around 4.5% to 5.5% ABV.
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The demand is so intense that Natural Light, PBR, and Four Loko all released their own hard seltzers in the same week.
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Spiked seltzers are having strong repeat purchase rates, meaning people are buying them multiple times after initially trying the drink, Kosmal said.
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Sales surged 50% last year, buoyed by the apparently unquenchable thirst for spiked seltzers such as White Claw, Truly and Bon & Viv.
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It originates where trends come from, La Crosse, Wisconsin, and initially positioned itself as a populist answer to snobby Euro seltzers, like Perrier.
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Fizz Fight is a hard seltzer festival that features unlimited samples of more than 20 hard seltzers, food trucks, and interactive art installations.
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Still, hard seltzers could become an alternative to light beer, she added, in part because it appeals to men as well as women.
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"Many hard seltzers are low-carb, low-sugar — and they're doing a really fantastic job at communicating that to consumers," says Nielsen's Kosmal.
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Wrapping myself in yards of plush fabric after a shower is something I require in life, like using email or drinking flavored seltzers.
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I buy two bottles of my favorite cheap wine, Fourteen Hands, two large hard seltzers, a large summer ale, and a single beer ($24).
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A theme we found across the seltzers was that it was hard to escape the tinny, metallic taste that often comes from aluminum cans.
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As for whether or not seltzer water causes tooth decay, the concerns aren't without merit: Flavored seltzers are also more acidic than people think.
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Most hard seltzers' alcohol content hovers between 22016 and 23 percent alcohol by volume (ABV), which is about the same as a light beer.
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It's not a coincidence that hard seltzers arrived on grocery store shelves at the same time LaCroix became a strange kind of status symbol.
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The Shell House and Bon & Viv (which has been labeled as the La Croix of hard seltzers by some) are available at the supermarket.
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The postgame boozing all went down in Texas ... whereafter the Battlehawks beat the Dallas Renegades, 15-9, they hit the complimentary Bud Light Seltzers HARD.
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It's also leveraging the Natural Light brand with a line of Natty Light flavored hard seltzers, and early next year will introduce Bud Light Seltzer.
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Researchers from the University of Alabama at Birmingham analyzed 379 drinks and found that pH levels of two seltzers clocked in at 4.96 and 5.25.
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The fastest growing alcohol segment is flavored malt beverages, particularly spiked seltzers, such as White Claw and Truly Hard Seltzer, according to data from Nielsen.
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Kid and husband grab their cameras for some astrophotography at the other end of the pier while I hang around and have four rum seltzers.
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As far as White Claw's Gajiwala is concerned, his brand and the rest of the hard seltzers on the market only have room to grow.
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As their beer sales flatten, craft brewers are wooing a new audience with hard seltzers — low-calorie, low-cachet drinks that have become wildly popular.
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I drink a couple of fancy spiked seltzers (judge me all you want, I love these things) and eat chips and queso while we catch up.
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For the past several decades, "seltzer is clear" has been a defining trait of seltzers, the way floppy ears are a defining trait of basset hounds.
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As students head back to college, alcohol companies want to quench their thirst not just with beers of frat parties past, but also with hard seltzers.
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According to the Times, a number of seltzers — from mainstays like LaCroix and Canada Dry to newcomers like Spindrift and Waterloo — are meeting the consumer demand.
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Kosmal said that White Claw's new flavors are the top-selling flavors for non-alcoholic seltzers, which usually foreshadows what the bestselling alcoholic flavors will be.
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Overall, we are impressed with the taste of the Bud Light Seltzers, and we enjoyed the light buzzes we got off one slim can's 5% ABV.
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More than 50% of drinkers are adding spiked seltzers to their purchases, meaning they're not swapping it out with another alcoholic beverage they would normally purchase.
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Ranging from ice cream to pizza to spiked seltzers, these deals will keep your tummy and your wallet full of Valentine's love (and pizza, mostly pizza).
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New York (CNN Business)La Croix was once the king of canned seltzers, but its sales have been slumping because of an influx of new competitors.
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But hard seltzers will still have to prove that they can maintain the segment's strong growth now that "White Claw Summer" is in the rearview mirror.
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Hard seltzers function the same way, their cans emblazoned with anchor or wave logos that evoke the water, and fonts that make you think of boardwalk bars.
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" The company will need to get creative, he said, and "continue to develop or acquire other alternatives: sparking water, flavored seltzers, flavored teas, sports drinks, recovery drinks.
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On social media, users dropped their jaws and spat out their seltzers after realizing that the billionaire was charging $7.00 for soda and $83 for domestic beer.
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Cannabis start-ups, food companies and restaurants have pushed forward anyway, introducing CBD-infused seltzers and lattes in anticipation that the FDA would eventually tweak its rules.
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Bottled seltzers that have been flavored with citric acid, the acid found naturally in citrus fruits like lemons and limes, may be acidic enough to damage enamel.
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While many people choose hard seltzers for their lower calorie count, PBR's latest product doesn't quite fit that bill — each can of Stronger Seltzer has 228 calories.
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Growth in the category will come from specialized seltzers, including drinks with higher-than-average alcohol content or drinks made with a health focus, according to Nielsen.
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The firm also lifted its price target to $440, based on expectations of double-digit revenue and earnings growth, helped by demand for the company's hard seltzers.
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We might be richer than ever in flavored seltzers and "leisure sodas" (that's actually a thing), but abstaining from alcohol, especially during the holiday season, isn't easy.
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Now, smaller craft breweries are entering the lucrative field and releasing hard seltzers, a move that may seem odd for an industry built on boldly flavored beers.
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Of course, the rise of hard seltzers in the beer category is also just a reflection of the broader surge in popularity of non-alcoholic flavored seltzers evidenced by the sudden and massive popularity of brands like LaCroix and Spindrift, while beverage giants have flooded the seltzer market with their own new flavored seltzer brands in recent years, from PepsiCo's Bubly to Coca-Cola's new caffeinated AHA brand.
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Read more: 9 of the best hard seltzers, ranked by alcohol contentThe new seltzer will be available starting Monday in select stores in Arizona, California, Montana, and Texas.
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The thirst for seltzers follows the trend, especially among Gen Zers and millennials, away from traditional beers and toward lighter and healthier beverages — while still getting a buzz.
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Low-calorie carbonated beverages, such as seltzers and flavored sparkling waters, are so popular among millennials' that Coca-Cola and PepsiCo have introduced seltzer products of their own.
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It's unclear how long the reign of spiked seltzers will last, but let's hope it's enough to find out whether Four Loko's "blue razz" version is neon blue.
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The Dr Pepper Snapple Group has nearly doubled sales of seltzers over the last several years as part of its effort to encourage greater consumption of low-calorie drinks.
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Dear Watchers, Let's lie around and listen to Nico and consume elaborate foreign seltzers and exchange various theories about which two unrelated shows could exist in the same universe.
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Hard seltzer sales are skyrocketing Whether a Four Loko seltzer should exist is one thing, but it's probably a shrewd business decision: Spiked seltzers are having a major moment.
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I head to Market 29 after and get butter, sour cream, a bottle of wine, two jumbo grapefruit White Claw seltzers ($5 for 2!), and three very unripe avocados.
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"Indulgence drinks still abound in the marketplace, but hard seltzers are winning on flavor without extra calories and carbs, positioning it extremely well for the long haul," he said.
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CEO Bill Newlands told CNBC the company is committing big dollars to launch a line of Corona hard seltzers, an alcoholic beverage category that is a growing favorite among millennials.
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What's happening: Brewers that have long profited from Americans' seemingly insatiable appetite for beer are attempting to diversify their offerings — adding seltzers and cannabis-infused beverages — as beer consumption falls.
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Instead, Americans are drinking more spirits and ready-to-drink cocktails, like hard seltzers, following a broader trend of people seeking out less caloric beverages as they become more health conscious.
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Meanwhile, most hard seltzers range between 63% and 6% of alcohol content, which also makes them comparable to drinking a can or bottle of beer as far as drinkers are concerned.
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The strategy centers around growing its market-leading portfolio of existing brands while introducing "beyond beer" products, in particular hard seltzers, a category the company is pouring $43 million into next year.
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The Hard Seltzer Advent Calendar, which retails for $79 from gift-basket company Give Them Beer, includes 12 curated hard seltzers from a variety of US brands, according to the product description.
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This decrease, which was first reported by The Wall Street Journal, is primarily attributed to a generational shift as millennials increasingly turn to alternatives like hard seltzers, cocktails and non-alcoholic beer.
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As Jaya Saxena notes in her Eater piece on the subject, marketers tout hard seltzers as a workout recovery tool, one that also works seamlessly into trendy diets like keto or Paleo.
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The event included Paul and his friends reportedly shooting $1 dollar bills out of money guns into the crowd of teens, as well as the YouTuber double-fisting White Claw hard seltzers.
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After releasing a line of cocktail mixers earlier this summer under the brand name Taffer's Mixologist, on September 16 he announced a forthcoming collection of hard seltzers, which will be available in October.
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As progressive as that sounds, there is a caveat: The plastic bottle policy only applies to water (not other beverages like seltzers, juices, or sodas), and doesn't affect how airlines independently serve passengers.
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Constellation Brands CEO Bill Newlands told CNBC Wednesday the company is committing big dollars to launch a line of Corona hard seltzers, an alcoholic beverage category that is a growing favorite among millennials.
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"I would say the growth of hard seltzers has caught us all by surprise," Fremstad said, referring to the surging popularity of hard-seltzer brands such as White Claw, Truly, Bon & Viv, and more.
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Seltzers have been a popular drink choice for consumers looking to lead a healthier lifestyle since the 1980s, according to Barry Joseph, the author of "Seltzertopia," a 2018 book chronicling the history of seltzer.
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Four Loko is joining PBR and Natural Light, both of which also released hard seltzers with higher alcohol content this week, in a competition for the American "bros" who are fueling the hard seltzer industry.
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As in the case of destigmatizing decaf coffee, beverage makers have a new audience of information-laden young people who are willing to buy seltzers, nonalcoholic beers, and even water in the name of wellness.
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Why worry ourselves with packing the perfect combination of alcohol and mixers to satisfy a whole rooftop party or beach getaway, when you can carry a six pack of canned rosé and another of spiked seltzers?
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LaCroix may be in a worse position to retake its lead than Netflix, since there's less room for its seltzers to distinguish its product offering, unless it wants to extend into the fashionable alcoholic-seltzer space.
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Though there isn't a set list of the seltzers that will be included, Give Them Beer's website has a photo that shows a number of popular options like Truly Raspberry Lime and White Claw Black Cherry.
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What Your Friend Should DoTell your friend to maybe cool it a bit with the flavored seltzers, since the added acidity could rot his teeth and irritate his insides—especially if he has a digestive condition.
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Sometimes I feel bad about drinking canned seltzer because of the environmental footprint, but J. and I have cut waaaay back on our alcohol consumption over the past year, and drinking seltzers is one of our strategies.
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In February, his new company, Sercy Spiked and Sparkling, began selling a line of organic, 100-calorie hard seltzers — made at Mother Earth, packaged by Sercy and marketed to reach beyond the craft-beer consumer — in Kinston.
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From a nutrition perspective, it's true that spiked seltzers like this tend to have fewer calories and carbohydrates than, say, a heavy beer or sugary mixed drink, says Courtney Dunn, MS, RD, CDN, a registered dietitian in San Diego.
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The products that Walmart is leaning more into include hard seltzers, hazy India pale ales (IPAs), low-calorie IPAs, seasonal beers, canned wine, and premium brands of wine and spirits, such as Buffalo Trace, Decoy, Justin, and Veuve Clicquot.
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"We don't want to give away the surprise, but you can rest assured that the seltzers included have been hand-selected to include a variety of brands and flavors from across the US that actually taste good," the description reads.
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So beer brands, like Natural Light, may be launching hard seltzers as a way to "buffer those losses," she said, noting that beer is still the biggest driver of alcohol sales by volume, far larger than the hard seltzer category.
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Danny Brager, senior vice president of Nielsen's Beverage Alcohol Practice Area, told CNN Business that the newer versions of spiked seltzers won't be as popular as White Claw, but they will attract new drinkers and fuel growth for the beverage type.
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The products that Walmart has started leaning more into include hard seltzers, hazy India pale ales (IPAs), low-calorie IPAs, seasonal beers, canned wine, and more premium brands of wine and spirits, such as Buffalo Trace, Decoy, Justin, and Veuve Clicquot.
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Drinkers think beer is stale, compared to the innovative new brands and creative concepts emerging from other places, so they are craving a variety of other boozy drinks, including premium liquor, canned wine, spiked seltzers and pre-made bottled cocktails.
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Whereas spiked seltzers, another category that's exploded over the past few years due in part to the "La Croix effect," tend to be more expensive and have fewer calories, flavored malt beverages don't typically tout their calorie content on the packaging.
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The line from Costco's private label already consisted of flavors like black raspberry, orange mango and kiwi strawberry, but now you can find flavored cans of lemon, lime and grapefruit seltzers on shelves—the same combination of flavors Costco already sells for LaCroix.
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Variety packs play an important role for hard seltzers because they are the top-selling flavor packs for nearly every brand and account for 63% of total hard seltzer sales, according to Danelle Kosmal, vice president of Nielsen's Beverage Alcohol Practice Area.
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It is true that these naturally occurring seltzers were laced with different minerals, and that some of these minerals had desirable effects: Magnesium and sulfate could make a laxative; water from an iodine-rich spring might, in fact, improve the function of the thyroid.
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She says it's also been "the year of spiked seltzers," and other lower-alcohol drinks — cider, rose, Ketel One's new line of vodka that comes in flavors like grapefruit rose and cucumber mint — that people can drink slowly, and are more popular with women.
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The brewer has been bolstering its beer portfolio through launches of variants such as Modelo Chelada Limon y Sal and Corona Refresca to woo consumers switching to trendier alternatives such as Boston Beer's Truly and White Claw hard seltzers from high-calorie beers and spirits.
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FROM COINAGE: Being On The Cover of Sports Illustrated's Swimsuit Edition Can Launch Your Career From being the life of the party to who her 'hall pass' would be, Chrissy doesn't shy away from asking Sam the "hard questions" as the pair sips on refreshing Smirnoff Spiked Sparkling Seltzers.
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The rise of sparkling water and seltzers finally gave us something to cup in our hands and sip on all day long, but we've swished and tasted every sparkling water under the sun, and so in 2020, we are going to see our options expand with non-alcoholic beverages, like alt-gin, zero-proof aperitifs, and hops-infused sparkling water.
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It's not just this one brand, though—SodaStreams, though ethically contentious in 22007 (coincidentally, the same year I blew mine up trying to carbonate a bottle of vodka), were hugely popular in the 22018s, and seltzer's popularity has now blossomed into a national obsession with canned alcoholic seltzers like Truly and White Claw (arguably a better approach to carbonated booze than my own).
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The Cutting Room, in Manhattan's midtown East, is the type of venue that primarily caters to an older, richer demographic of New Yorkers and tourists, where you can enjoy the musical stylings of Scarborough (he plays there monthly), alongside a cocktail and a $17 cheeseburger—thank you, by the way, MSNBC and/or Mika, who presumably footed the bill for the cheeseburger and 12 seltzers my boyfriend and I ordered throughout the show.
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But the trend really started gaining more traction in the popular conscience in recent years with the explosion of interest in brands like LaCroix from millennials and on social media, Joseph tells CNBC Make It. "A few years ago is when people started really pushing flavored seltzers in a new way and found new ways to market them to millennials and using tools like social media to find new audiences and new markets," Joseph says.
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