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Honecker's closest colleague was Joachim Herrmann, the SED's Agitation and Propaganda Secretary. Alongside him, Honecker held daily meetings concerning the party's media representation in which the layout of the party's own newspaper Neues Deutschland, as well as the sequencing of news items in the national news bulletin Aktuelle Kamera, were determined. Under Honecker's leadership, East Germany adopted a programme of "consumer socialism", which resulted in a marked improvement in living standards already the highest among the Eastern bloc countries. More attention was placed on the availability of consumer goods, and the construction of new housing was accelerated, with Honecker promising to "settle the housing problem as an issue of social relevance".
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During this period, the SED launched a massive propaganda campaign to win citizens to its Soviet-style socialism and to restore the "worker" to prominence. The Main Task restated the economic goal of industrial progress, but this goal was to be achieved within the context of centralized state planning. Consumer socialism—the new program featured in the Main Task—was an effort to magnify the appeal of socialism by offering special consideration for the material needs of the working class. The state extensively revamped wage policy and gave more attention to increasing the availability of consumer goods. The regime accelerated the construction of new housing and the renovation of existing apartments; 60% of new and renovated housing was allotted to working-class families.
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Under his command, the country adopted a programme of "consumer socialism" and moved towards the international community by normalizing relations with West Germany and also becoming a full member of the UN, in what is considered one of his greatest political successes. As Cold War tensions eased in the late 1980s with the advent of perestroika and glasnost—the liberal reforms introduced by Soviet leader Mikhail Gorbachev—Honecker refused all but cosmetic changes to the East German political system. He cited the continual hardliner attitudes of Kim Il-sung and Fidel Castro, whose respective regimes of North Korea and Cuba had been critical of reforms. As anticommunist protests grew, Honecker begged Gorbachev to intervene with the Soviet army to suppress the protests to maintain communistic rule in East Germany as Moscow had done with Czechoslovakia in the Prague Spring of 1968 and with the Hungarian Revolution of 1956, but Gorbachev refused. Honecker was forced to resign by his party in October 1989 in a bid to improve the government’s image in the eyes of the public. Honecker’s eighteen years at the helm of the German Democratic Republic came to an end.
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